Just a though. Hypothetically speaking. If A&M would have won last Thursday, wouldn't it hurt A&M (and Big 12) more by winning the game then losing the game? As far as money A&M would receive by the shared income it would bring in the Big 12 by Texas probably missing out of the National Championship Game if A&M had won? Granting that Texas takes care of business in the next game vs Nebraska. With that said it would hurt the Big 12 and Nebraska by the same token if Texas fails to beat the Huskers. I'm not trying to start what's better for the coference, but at this point, anything but a Texas win in the Title Game would not only hurt the Big 12, but the other teams as well in form of money and exposure.