Texas Longhorns TV Network: UT Inks $300M Deal With ESPN

University of Texas president Bill Powers announced today that the university has reached a 20-year deal with ESPN to carry the forthcoming Longhorns sports television network.  President Powers announced that the deal was signed for $300 million dollars, and includes a partnership with IMG College, the company which handles UT's marketing and licensing.

"We see this as a very important part of sort of continuing to reinvent the models through which we do business," Powers said. "This is reflective of being much more creative in how public higher education positions itself as we go forward, even aside from the athletics."

Texas is guaranteed to receive approximately $10 million for the first year of the contract, which in conjunction with the renegotiated Big 12 TV contract will net the university around $30 million in TV revenue alone. About half of the $10 million is presently earmarked for academic initiatives.

X
Log In Sign Up

forgot?
Log In Sign Up

Forgot password?

We'll email you a reset link.

If you signed up using a 3rd party account like Facebook or Twitter, please login with it instead.

Forgot password?

Try another email?

Almost done,

Join Burnt Orange Nation

You must be a member of Burnt Orange Nation to participate.

We have our own Community Guidelines at Burnt Orange Nation. You should read them.

Join Burnt Orange Nation

You must be a member of Burnt Orange Nation to participate.

We have our own Community Guidelines at Burnt Orange Nation. You should read them.

Spinner.vc97ec6e

Authenticating

Great!

Choose an available username to complete sign up.

In order to provide our users with a better overall experience, we ask for more information from Facebook when using it to login so that we can learn more about our audience and provide you with the best possible experience. We do not store specific user data and the sharing of it is not required to login with Facebook.

tracking_pixel_9347_tracker