As a business professional and entrepreneur, and a die-hard Longhorn fan and alum, I've learned over the years that indispensable and necessary action is almost always the toughest and most uncomfortable. One of the TOUGHEST things in life/business is a realistic SELF-EVALUATION. the increased competition among humans for limited resources, in an age of endless needs, has created a rough-and-tumble world where those who lead through fear and discomfort get ahead, while those who emphasize leadership through love, positive reinforcement and comfort often fail. Texas football, in many ways, has become a victim of its own success, much like many of the over-bloated American business conglomerates in the 1980's that failed to adapt to the realities of globalization, believing that they were "too dominant" in their respective markets to be challenged by any foreign competitors. In other words, they created their own utopian "bubble", and as long as the cash was rolling in they saw no need to "rock the boat" or look around/ahead/behind. Instead, the CEO continued being rewarded with the highest salary in the industry because the Board of Directors is too afraid to lose what it has, as the company continues decaying from the inside as newer and more innovative challengers surface. I've heard the oft repeated criticism that Mack Brown is more of a "CEO" than a football coach many times. I agree. And that's a positive thing, in my opinion, if he were a CEO who is aware of the business climate and intricacies around him. Unfortunately, Mack has become a dinosaur. A Chrysler GM of the 1980s, so to speak. A living remnant of the "glorious" past when pats on the back, schmoozing with the alums, and top notch recruiting is all it took to maintain dominance. A time when not running up the score was the "right thing to do." Not anymore. College football has become more competitive than the business world. The pressure to win is unprecedented because of what it means - TV contracts, royalties..etc...etc. Now, complacency always breeds failure, others are always after your lunch, and fear beats love EVERY TIME. Nick Saban, Urban Meyer, Bob Stoops, Will Muschamp and many other Young Turks understand this very well...hence their dominance of the current CFB world. The proof? Always in the pudding. Take away one last second FG vs. Nebraska (or a clock simply running out on Colt McCoy's out-of-bounds pass), and what you have is FIFTEEN YEARS OF TOP NOTCH/SUPERIOR RECRUITING AND ONE CONFERENCE TITLE (spearheaded by QB whose personality and unprecedented skill took over the team), with regular beatdowns by your biggest RIVAL. I've said it before - Texas was at a major threshhold in 2010. It was a perfect opportunity to politely ask Mack to take the AD position, while doubling the money (if necessary) Florida offered Muschamp and keeping him in Austin and transitioning into the new age of CFB. As an alum, donor and Longhorn fanatic, I truly hope the Regents, and some of our fellow alums, will have the moral fortitude and foresight to do the tough, uncomfortable and RIGHT thing before it's truly too late. If not, prepare yourself for 10-15 years of absolute mediocrity. After all, BYU has its own network, too!
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