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Countdown To Football Season: 65 Days

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Our daily countdown to the return of Texas football continues with yet another reason to love the fall in Austin.

Marketing works, people. Look, I have no desire at all to eat a tasteless bran flake first thing in the morning. I barely want to eat anything in the morning.

Yet, I want to be a champion.

We all want to be champions.

To that end, some of us eat Wheaties. Brilliant.

[VIEW THE FULL COUNTDOWN]

--PB--