During a trip to Austin to visit the offices of the National Domestic Violence Hotline, NFL commissioner Roger Goodell and league executive Troy Vincent met with Texas Longhorns head coach Charlie Strong to discuss discipline and his core values.
The meeting was first reported by Chip Brown of Horns Digest, then denied by Texas officials and Strong on Saturday evening.
Vincent confirmed the meeting when he sent out the following tweets:
.@Strong_TexasFB’s emphasis on character & respect over talent is molding the next generation of football talent. Standards are key.— Troy Vincent (@TroyVincent23) September 28, 2014
Commissioner and I are focused on strengthening relationships with colleges. Thank you for your time today @Strong_TexasFB— Troy Vincent (@TroyVincent23) September 28, 2014
The NFL is in the midst of a run of negative publicity after Goodell completely botched the handling of the domestic violence incident between former Baltimore Ravens running back Ray Rice and his then-fiancee. Initially suspended for two games by the league, the release of the elevator video from the incident that showed Rice throwing a punch and knocking Janay Rice unconscious resulted in the league suspending Rice indefinitely.
Rice was then released by the Ravens and is currently appealing his suspension as the player's union investigates the handling of the the situation.
There have also been a number of other recent instances of domestic violence around the league, as well as the high-profile child abuse accusations against Minnesota Vikings running back Adrian Peterson.
In an attempt to resurrect the image of the league, Goodell and the head of the NFL players union, DeMaurice Smith, have started a contribution to the National Domestic Violence Hotline on behalf of the league and reportedly wanted to meet with Strong to discuss his five core values.
Strong, of course, has dismissed nine players from the Texas team since taking over, including starting junior offensive tackle Kennedy Estelle last week in a decision that dealt a major blow to the team.
Estelle had been a repeated violator of at least one of Strong's five core values: honesty, treating women with respect, no drugs, no stealing and no weapons.
The need for such a meeting has resulted in even more criticism for Goodell, raising questions about how much a meeting could help him if he doesn't already get it. And based on his actions, Goodell doesn't get it and may not still.