The Texas Longhorns new equipment truck won’t be hard to find in 2017.
Along with Tom Herman emphasizing a pricey facilities upgrade, which includes a new state of the art locker room, the ‘Horns have given their equipment truck a fresh facelift.
New equipment truck #ThisIsTexas #HookEm pic.twitter.com/8DAf9jvZwz— Texas Football (@TexasFootball) July 11, 2017
If the ‘This Is Texas’ graphic looks familiar, that’s because it aligns with the recent emphasis on visual appeal on the Forty Acres following the addition of new Creative Director Matt Lange, who’s led the way for a noticeable upgrade in the social media department this offseason.
It seems the next step was taking the online graphics upgrade and plastering it to the side of an 18-wheeler.
The result is yet another new and improved feature of Tom Herman’s young tenure in Austin, even if it is just an equipment truck.